Town & Country Foods
Town & Country Foods is a longstanding, beloved Montana brand. With eight stores in six unique communities, T&C is a trusted neighborhood staple — feeding people, growing relationships, and giving back. To punctuate the people-first ethos Town & Country evolved into a 100% employee-owned company – a transition that is driving success today.
From the strategy to the logo, every part of T&C’s brand was carefully crafted to pay homage to the history of the company while maintaining an honest, no-fuss feel.
My Contributions
Brand Strategy
Statewide Customer & Employee Surveys
Persona Development
Tagline
Brand Launch Plan
Copywriting
Work Completed at Hardy Brands
Designer: Teresa Keserich
Creative Director: Brian Dolen